November 7, 2017

24 Ways Digital Marketing Can Benefit Your Business (And How To Start Today!)

Not sure if digital marketing is a good investment for your business? Here’s the proof. We’ve assembled a list of 24 ways digital marketing can benefit your business. We’ve sorted these data points into five different categories. They are: Websites. Your company homepage and all of the indexed pages of content hosted on your business’s web domain. Social Media. The presence a company has across various social media channels. Popular platforms include Facebook, Twitter and YouTube. Search Engine Optimization (SEO). Creating and implementing relevant content that boosts your company’s search engine rating. The more targeted and developed your SEO, the […]
September 22, 2017

6 Examples of Effective Cannabis Marketing Strategies

Cannabis Marketing Strategies Done Right Good marketing makes the company look smart. Great marketing makes the customer feel smart… and these brands are the perfect illustration of the art of marketing cannabis: Top 5 Strategies for Truly Effective Cannabis Marketing   Staying Up-to-date on Current State Advertising Regulations Recreational cannabis states have strict rules for advertising. Cannabis  advertisements are technically still illegal under federal law. Being Aware of Social Media Regulations Social media giants have erred on the side of caution when it comes to cannabis advertising. Diversifying Target Audience Cannabis users and business owners are a much more sophisticated […]
July 16, 2017

All the Podcast Second Flight’s Founder